Volvo Financial Services (VFS) today announced that Daniel Homem de Mello has been appointed senior vice president of global marketing and communication. In this role, Mello will be responsible for all VFS marketing, customer experience, and internal and external communication strategies to promote VFS and its critical role in the Volvo Group’s transformation to sustainable transport and infrastructure solutions.
Mello will also be responsible for ensuring full alignment and collaboration of VFS' marketing and communication efforts with Volvo Group business areas to maximize value for customers.
“VFS is a high-performing organization that helps drive success for our Volvo Group brands and customers, and Daniel’s incredible breadth of experience and know-how will position us well to deliver,” said VFS President Marcio Pedroso. “Daniel is the right fit for our team, and I look forward to having him lead our global marketing and communication function.”
Mello returns to the Volvo Group after two years of leading the marketing function of a large transport and logistics company in Brazil. In his previous Volvo Group experience, Mello worked for 12 years at Volvo Group Latin America, having held different roles at Volvo Trucks and Volvo Buses. His last position in the organization was director of brand, marketing and communication for Volvo Group Latin America.
Daniel earned a bachelor’s degree in electrical engineering from Maua Engineering University in Sao Paulo, Brazil, and a master’s degree in marketing from Parana Federal University.
May 16, 2022
Volvo Financial Services is the captive finance arm of the Volvo Group, providing financial services and solutions that meet the needs of our customers today and into the future. Dedicated to innovation, VFS is supporting society in its adoption of sustainable transport and equipment solutions. VFS is headquartered in Greensboro, North Carolina, USA, and serves Volvo Group customers and dealers in about 50 markets. For more information, please visit www.volvofinancialservices.comor follow us on LinkedIn.
The Volvo Group drives prosperity through transport and infrastructure solutions, offering trucks, buses, construction equipment, power solutions for marine and industrial applications, financing and services that increase our customers’ uptime and productivity. Founded in 1927, the Volvo Group is committed to shaping the future landscape of sustainable transport and infrastructure solutions. The Volvo Group is headquartered in Gothenburg, Sweden, employs almost 95,000 people and serves customers in more than 190 markets. In 2021, net sales amounted to SEK 372 billion (EUR 37 billion). Volvo shares are listed on Nasdaq Stockholm.