Mexico City - With the aim of becoming the leading forklift and industrial equipment financing division of the Toyota and Raymond brands in Mexico, Toyota Capital’s arrival in Mexico was announced today. The financing arm of Toyota Material Handling North America (TMHNA) will revolutionize the forklift market, and it will contribute to the development of micro, small and large-scale companies in Mexico by offering them financing options for renewing their distribution and logistics equipment.

During the press conference, Eduardo Vega, Managing Director of Toyota Capital, explained that, given the leadership and high levels of demand for Toyota and Raymond equipment in Mexico, which has seen their market participation hit the number one spot at 33 percent, the Japanese holding company saw an outstanding opportunity to position itself in a strategic market like Mexico.

Toyota Capital, a Multiple Purpose Financial Institution (SOFOM) (Non-Bank Bank), will offer financing for new equipment, in addition to pure leasing and financing options which adapt to the specific needs of each client. The investment earmarked for this initial stage stands at US $3 million, a figure which will grow as the credit and leasing portfolio expands. 

“Practically all of the products we see on the market were transported by a forklift at some point in their lifecycle from the supply, production and distribution chain to our hands. This is why having a fleet of forklifts which are in optimum conditions is a determining factor in increasing the productivity of any company, no matter its industry or size”, commented Eduardo Vega.

Toyota Industries operates through five segments: automobile/automobile parts, forklifts (TMHNA), logistics, textile machinery, and electrical components. The forklift sector alone represents around a third of total sales, manufacturing industrial equipment through the following brands: Aichi, BT, Raymond and Toyota. 

Toyota Capital offers companies the opportunity to lease equipment without putting their liquidity at risk. Through a range of financing options, they can purchase or renew forklift fleets without risking undercapitalization. They also have access to financing options in order to purchase or lease material handling and industrial transport equipment, which is of crucial importance in maintaining the financial balance of companies in Mexico.

Updating and managing forklift fleets used to transport merchandise is currently a determining factor in improving operations in distribution centers and warehouses, in addition to being of fundamental importance for companies in terms of the competitive advantage they hold over their competitors, as well as their strategies to improve supply chain management.

"The Toyota and Raymond brands are global leaders in the manufacturing and commercialization of forklifts, and both are ranked number one in their classes in terms of market participation in Mexico due to the fact that Toyota forklifts have been being sold in Mexico for 23 years and Raymond forklifts for 20 years”, commented Eduardo Vega.

Toyota Capital focuses on all sectors which use forklifts (manufacturing, retail/supermarkets, dry and refrigerated warehouses, food and beverage handling, furniture, product distribution, the medical/pharmaceutical sector, steel, multimodal and port freight management, 3PL/Logistics Administrators), and it offers a product portfolio which includes:

Financial Leasing and Pure Leasing ranging from 12 to 60 months, for both new and used equipment.

Vega stated that the annual market for forklifts imported into Mexico stands at 7,500 new forklifts per year, which represents a potential financing portfolio of more than US $300 million. It is estimated that the market value for importing used forklifts into Mexico (2014) is 2 to 3 times greater than that for new forklifts, the equivalent of US $600 to $900 million per year.

The Material Handling Division (Forklifts), through the Toyota and Raymond brands, is the leading forklift manufacturing and commercialization company, in addition to the company with the greatest market participation for Internal Combustion Forklifts (Toyota) and for Electrical Forklifts (Raymond) in both Mexico and around the world.

The financing arms of the Material Handling division (Forklifts) currently have a pure leasing and financial leasing portfolio for Toyota and Raymond forklifts in the NAFTA region which includes small and medium-sized corporate clients in more than 30 industrial sectors. In total, the forklift market in Mexico represents approximately US $1 billion annually for new and used equipment imports.
 
Toyota Capital is the leading forklift financing company in Mexico. It provides support to the Toyota, BT and Raymond brands in order to help develop their market, in addition to offering comprehensive financing options for material handling equipment clients. Its presence in Mexico promises to see it gain ground in this industry.

More information in: www.toyotacapital.mx and thorough the email: contacto@toyotacapital.mx

About Toyota Material Handling Capital (Toyota Capital)
About Toyota Material Handling Capital (Toyota Capital) Toyota Capital is a non-bank bank offering leasing and financial services for TMHNA material handling equipment brands Raymond, BT, and Toyota in Mexico and Latin America.  Toyota Capital supports the sale of material handling equipment by becoming a single source financing solution for the end users of the Toyota, BT, and Raymond distributor and dealer networks in Mexico and LatAm.  Toyota Capital offers leasing and financial solutions for material handling, logistics and supply chain equipment.

About Toyota Material Handling North America (TMHNA)
About Toyota Material Handling North America (TMHNA) TMHNA is comprised of Toyota Industrial Equipment Mfg., Inc. (TIEM), the Columbus, Ind.-based lift truck manufacturing plant; Toyota Material Handling, U.S.A., Inc., (TMHU), North America’s number one supplier of lift trucks; and The Raymond Corporation, the North American market leader in electric warehouse trucks.

About Toyota Industries Corporation (TICO)
About Toyota Industries Corporation (TICO) TICO was founded in 1926 by Sakichi Toyoda. Since that time, TICO has promoted diversification and expanded the scope of its business domains to include textile machinery, automobiles (vehicles, engines, car air-conditioning compressors, etc.), material handling equipment, electronics, and logistics solutions.