John Handelsman Named Chairman for Video & Digital Marketing Innovator Epipheo CINCINNATI, Ohio, Sept. 22, 2014— Present Values Managing Principal John Handelsman was appointed as chairman of the board of directors for Epipheo, an innovative video and digital marketing services provider whose clients have included Google, Proctor & Gamble and other big brands as well as start-up companies.
Founded in 2009, Epipheo’s 70-person in-house team is made up of exceptional visual storytellers who are passionate about translating their client’s ideas into valuable stories worth sharing.
“They are helping clients in their home-base of Cincinnati and worldwide to strategically combine digital video tailored for web, mobile and social media channels. Their services are particularly valuable when there is complex information that needs to be simplified and when there is a desire to create understanding and engagement,” said Handelsman.
As a consultant in the equipment leasing and finance industry, Handelsman is interested in introducing Epipheo to financial services providers that are beginning to embrace digital marketing strategies in B2B markets. Digital video is commonly used in consumer, technology and healthcare marketing.
The company’s core video offering helps organizations communicate in a concise, honest way about how a product or service can benefit their customers. Videos are typically shared on corporate websites and in social media campaigns through Facebook, Twitter and YouTube. They also offer workshops and webinars to provide education about digital marketing; there is a focus on showing a return on investment, Handelsman added.
Clients have included industry leaders and entrepreneurial companies such as Amazon, Visa, Facebook, Hertz Workday, and Yelp! In financial services, clients have included Equifax, USAA, and National Leasing.
Handelsman served for many months as a consultant and executive coach to CEO and former board chair John Herman.
“He has helped us move from being a mostly tactical company to an intentionally strategic perspective, with a cogent, data-based long-term plan for growth, Herman said. “We realized a key step in our evolution is creating the board chair role as a separate position – and that John would be ideally suited to fill this role. His enthusiasm, extensive leadership experience and extraordinary communication skills are a perfect mix to guide us in our journey forward.”
“From an overall perspective, the Epipheo team is among the most impressive I have ever worked with. It is a distinct honor to be asked to serve in this capacity. I am learning many new things and I am excited for their future,” Handelsman added.
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About Epipheo
Epipheo, since 2009, has created a process of unlocking client value and communicating it clearly and creatively. Epipheo's process first involves discovering a client's epiphany, then wraps that epiphany in a story, and delivers that story in a delightful, easy-to-share video. The name stems from Epiphany + Video = Epipheo. More information on the Cincinnati-based company can be found at epipheo.com.
About Present Values
For more than a decade, Present Values LLC, a Cincinnati-based private management consulting firm, has helped organizations solve their most critical business challenges. Founded in 2003, Present Values specializes in management consulting and leadership development services for middle-market businesses across a variety of industries. The firm also advises and participates in private capital events for its clients. Services are designed to catalyze organizations in discovering the truth and growing for the long term based on reality – through best-practice performance management, better stewardship of resources and a focus on building shareholder value. For more information, visit presentvalues.us.
Media Contact: Susan Carol, APR sca@scapr.com 540-361-1274