65th Annual Convention
Schedule
Sunday, October 25
Breakfast for Golfers
Breakfast for Community Service & Pickleball Players
Community Service Project
(pre-registration required)
Pickleball Tournament
(on property)
Golf Tournament (Shotgun Start)
(on property)
Convention Registration
(Attendees & Exhibitors)
Exhibitor Setup
Luncheon for Golf & Pickleball Players
Community Service Project
(on property; pre-registration required)
New Members & Leadership Reception
Women in Leasing Welcome Mixer
Supported by the Women’s Subcommittee
Welcome Reception with Exhibitors
Where Connection Begins.
Monday, October 26
Fun Walk / Run
5k morning walk or run to start your day. No additional fee to participate. Must register by October 12, 2026.
Breakfast with Exhibitors
Convention Registration
Exhibits Open
Hub Stage Experience
Short form content held on our Hub Stage. See the on-site mobile app for exact session titles and times.
Chair’s Address and Opening Keynote Presentation
Deborah Baker
ELFA Board Chair
Vice President Global Payment Solutions
HP Inc.
Keynote Presenter Announced Soon!
Power Up Refreshment Break with Exhibitors
Fuel the next big idea.
ELFA Market Sizing Study
- Jeff Jensen - Keybridge Research, LLC, Moderator
- Megan Yeh - Keybridge Research, LLC
Legal Considerations
- Eddie Gross, moderator - Vedder
- Debbie Devassy - Darcy & Devassy PC
- Dominic Liberatore - DLL
One Minute from Cart to Credit: Inside CDW's AI Captive Pilot
- Ethan Heilig, Moderator - ELFA
- Chelsey Barron - LEAF Commercial Capital Inc.
- Ritchie Cotton - Valiant
- Lisa Friesenhahn - CDW
The Amazon Effect on Equipment Finance: How Customer Expectations are Redefining the Industry
- Tawnya Stone, Moderator - GreatAmerica Financial Services
- Michael Mousdale - Alfa Financial Software Inc.
- David Normandin - Wintrust Specialty Finance
- Bill Verhelle - Quickfi
Spouse/ Companion Day at the Spa
Schedule your own spa experience and lite snacks will be provided for those associated with the Convention, compliments of ELFA.
Equipment Leasing & Finance Foundation Lunch
Speakers:
Kelli Jones Nienaber
SVP, Industry Advancement & Executive Director, Equipment Leasing & Finance Foundation
Equipment Leasing & Finance Foundation
Miles Herman
Chief Executive Officer & ChairmanLEAF Commercial Capital Inc.
Equipment Leasing & Finance Foundation, Board of Trustees, Chair
Keynote Presenter Announced Soon!
Wellness Break with Exhibitors
Refresh. Reset. Refocus.
Agents Act, Humans Decide
- Moto Tohda, Moderator - Tokyo Century (USA) Inc.
- Patricio Pazmiño - Kin Analytics
Beyond the Rate Card: How OEM-Lessor Collaboration Builds Growth and Resilience
- David Mendez, Moderator, HP Inc.
- Joshua Marske - HPE Financial Services Company
Servitization Meets Securitization
- Keith Allman - Nomura Securities International Inc.
Who's Running Equipment Finance in 2040?
- Kelli Nienaber, Moderator
- David O'Callaghan - Alfa Financial Software Inc.
- Jordan Reeve - Caterpillar Financial Services Corporation
- Jim Wall - PEAC Solutions
Power of People Reception
Open Evening for Individual Company-Sponsored Receptions and Events
Tuesday, October 27
Sunrise Yoga
Begin your day with intention. Join a sunrise yoga session surrounded by breathtaking mountain views and the peaceful energy of the desert morning.
(on property; pre-registration required; no additional fee)
Breakfast with Exhibitors
Exhibits Open
Convention Registration
Autonomy On Trial
- Steve Taplin, moderator - Lendscape
- Chris Enbom, AP Equipment Financing
- Jen Martin - Lti Technology Solutions
- Alice Rehm - Lendscape
- Deb Reuben - TomorrowZone
- Hugh Swandel - Meridian OneCap Credit Corp.
Beyond Bank Lines, Building a Modern Funding Stack
- Quentin Cote - Concord
- Conrad Nilsen - Dext Capital
- Angela Ulum - Mayer Brown LLP
Fraud Moves Faster than Credit, A Data-First Defense
- David Adams - Equifax
- Jennifer Cox - Equifax
Technology Investment Strategy: The Growth Conversation
- Don Bryson, Canon Financial Services, Inc.
- Campbell Clout - Odessa
- Jesse Johnson - Consult Disrupt LLC
Desert Oasis Refreshment Break with Exhibitors
Find your oasis.
Hub Stage Experience
Short form content held on our Hub Stage. See the on-site mobile app for exact session titles and times.
General Session: President’s Report & Keynote Address
Speaker:
Leigh Lytle
Chief Executive Officer & President
Equipment Leasing & Finance Association
Keynote Presenter Announced Soon!
Certified Lease & Finance Professional Foundation Luncheon
Outdoor group buffet lunch. (For all attendees; no additional fee required.)
AI in Your Hands: A Working Session on Claude Cowork for Equipment Finance Executives
- Cameron Krueger, moderator - Krueger and Krueger LLC
- Max Krueger - Backland Labs
- Mitch Krueger - Moore
Nobody Hands You a Title - Here's How You Build One
- James Cress, moderator - The James Cress Company
- Bill Bagnell - LEAF Commercial Capital Inc.
- Jackie Dusseau - Fleet Advantage, LLC
- Catherine Lee - Everbank Vendor Equipment Finance
- Vanessa Roberts - Solifi
Regulatory and Legislative Update
- Elena Babinecz - Baker, Donelson, Bearman, Caldwell & Berkowitz PC
- Kyle Alexandre - ELFA
- Ally Gale - ELFA
- TBD
Expand: The Celebration
Celebrating the ideas we invest in, the people we empower, and the future we expand together.