Vertical Market Outlook Series

The Vertical Market Outlook Series focuses on industries and equipment most relevant to the equipment finance sector, as determined by a Steering Committee of industry professionals.

Research | Vertical Markets

Data Centers 2025

This Foundation report provides an overview of the U.S. data center vertical and addresses topics including macroeconomic factors, market dynamics, and equipment/technology trends that will have an impact on the sector and its needs going forward.
Vertical Markets: Agriculture 2025

Agricultural Equipment

This study provides an overview of the U.S. agriculture vertical and addresses issues that will impact the sector and its equipment needs.
Vertical Markets: Healthcare 2025

Healthcare

The study provides an overview of the U.S. healthcare vertical with a focus on healthcare providers.
Vertical Markets: Construction 2024

Construction

This report provides an outlook on sector confidence, anticipated spending, key developments, and trends impacting construction equipment over the next 1-2 years.
Vertical: Trucking

Trucking

This report provides an outlook on U.S. road transportation, sector confidence, anticipated spending, key developments, and trends impacting this sector over the next 1-2 years.
Vertical Markets: Restaurant

Vertical Market Series: Restaurant

This study of vertical equipment markets provides an outlook on the restaurant sector in the US including demographic.
Vertical Markets: Franchise

Franchise

This study of vertical equipment markets provides an outlook on the office imaging sector in the U.S.,
Vertical Markets: Office Imaging

Office Imaging

This study of vertical equipment markets provides an outlook on the office imaging sector in the U.S.
Vertical Markets: Retail

Retail

This study of vertical equipment markets provides an outlook on the retail sector in the U.S.
Vertical Markets: Logistics

Logistics

This study of vertical equipment markets provides an outlook on the logistics sector in the U.S.