EL&F magazine article

Spreading the Gospel of Equipment Finance

ELFA overhauls its end-user website.

EFA
Are you looking to share information with your customers about the benefits of equipment finance? Look no further than ELFA’s new-and-improved Equipment Finance Advantage website. This one-stop resource is designed for businesses that want to learn more about how they can incorporate equipment financing into their business strategies. 

The site, at www.EquipmentFinanceAdvantage.org, has an improved navigation for a better user experience and a wide range of resources highlighting how companies of all types and sizes can use leasing and financing to their strategic advantage.

At Equipment Finance Advantage, users will find information and tools that can help answer questions such as:

• How can equipment finance benefit my business?
• What type of financing option is right for my business?
• What’s the difference between a lease and a loan?
• What questions should I ask before entering into a financing agreement?
• Where can I find an equipment finance company?
• and much more.

The ELFA Communications Committee spearheaded the original development of the Equipment Finance Advantage website and continues to provide valuable input on the site’s content and outreach strategy. Most recently, the committee oversaw the site redesign, sharing feedback for streamlining the content and adding graphics. In addition, ELFA-member subject matters experts reviewed and updated the content on the site, including the extensive glossary.

ELFA has upgraded its website for end-users so it’s a more powerful resource than ever for helping businesses take advantage of the benefits of equipment finance.


User-Friendly Tools
Highlights of the site’s user-friendly content include: 
  • Equipment Finance 101: Overview of the benefits of equipment finance, the types of financing, the top 10 questions to ask before entering an equipment financing agreement, a glossary of terms and more. 
  • Toolkit: How-to articles, infographics and fact sheets.
  • Find a Provider: A searchable list of ELFA members that provide equipment leasing and finance services. 
Help Spread the Word
ELFA members are encouraged to use the resources on the site, share them with their sales teams and promote them far and wide to help raise awareness of our industry—and its important role in helping businesses thrive.

 

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2021