Jones Acknowledged for Over 20 Years of Client-Centric and Data-Driven Integrated Marketing Experience
FORT LAUDERDALE (June 13, 2022) – Fleet Advantage, a leading innovator in truck fleet business analytics, equipment financing, and life cycle cost management (LCCM) announced today that Vice President, Marketing and Business Development, Katerina Jones, has been named one of three Trailblazer Top Brand Innovators by the Transportation Marketing and Sales Association (TMSA).
This award recognizes individuals in the transportation industry whose achievements, performance, and vision have helped shape their company or the industry at large. According to TMSA, a panel of industry veterans and non-biased judges selected companies and individuals for their excellence in sales or marketing accomplishments in the past 12 to 18 months. Playing a significant role in the success of Fleet Advantage’s business operations, Jones has been instrumental in acquiring new high-profile clients. Katerina spearheads various marketing initiatives such as industry reports, infographics, blogs, video content and much more.
As an advocate for the advancement of women within the transportation industry, Jones has won several awards, authored nearly two dozen articles, and has made podcast appearances, most recently discussing “the value of mentorship for women” in equipment finance on the Monitor Podcast Series. This past April, she was selected as a 2022 Influential Business Woman of the Year recipient by the South Florida Business Journal.
“Katerina’s client-centric and data-driven marketing approach has immensely increased the collaboration, transparency, and clarity of Fleet Advantage,” said John Flynn, CEO of Fleet Advantage. “As a part of our senior management team, Katerina has been significant in providing strategic guidance to the C-Suite on critical business matters as well as onboarding new clients through her structured marketing approach, which she executes and excels at daily.”
Jones involves herself in several charitable organizations, industry-related council positions and committees. She has been actively involved in the National Private Truck Council (NPTC) for five years, as a member of the Annual Conference Planning Committee. She was also part of the Equipment Leasing Finance Association (ELFA) as a member of the Communications Committee that supports industry outreach and awareness of equipment financing. Jones also developed and annually spearheads the IFDA (International Food Distribution Conference) Truck Driving Championship Kid’s Writing Contest. The contest recognizes the personal contribution of America’s Truckers and their children at the conclusion of the event.
About Fleet Advantage
Fleet Advantage is the largest independent lessor for heavy-duty Class-8 trucks and has over $1.8 Billion of assets under its Life Cycle Cost Management (LCCM) program. We serve America’s top corporate fleets, including 5 of the top 10 private fleets in the country. Fleet Advantage guarantees the absolute lowest cost of operation by providing fleet asset management, financing solutions, and fleet analytics, using the latest equipment technology to achieve optimum vehicle productivity and maximum safety. Our model of TCO, clean diesel, and safety-enhanced trucks with shorter life cycles complement our customers’ ESG goals. The accomplishments of Fleet Advantage and our leadership team continue to be recognized for tremendous growth and industry leadership with numerous awards, including Top Private Independent and Most Innovative Firm by the Monitor Daily, Top Software & Tech Awards, Top Women Associates in Finance, and Green Supply Chain Awards to name a few. The company has also been named to Inc. magazine’s 500|5000 list of fastest growing companies in the nation, and CEO John Flynn was a recipient of the Ernst & Young Entrepreneur of the Year® Florida – Emerging Category award.
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