SUNDERLAND, MA – American Lease Insurance Agency Corporation (ALI) has named Michael Simard to the position of sales director. In this role, Simard will focus on developing ALI’s offering of commercial vehicle insurance. “American Lease Insurance already provides exceptional equipment coverage; adding commercial vehicle coverage will enable ALI to be a comprehensive insurance resource for originators,” comments Simard. His early interactions with originators have confirmed the need: “Without exception, originators I’ve spoken with are interested in binding truck coverage so they can close deals faster. I’m eager to tailor coverage to meet the needs they’ve expressed, and to help launch this new offering for ALI.”

A licensed insurance producer, Simard has written property and casualty coverage for small and medium-sized businesses in New England for over five years. He has experience developing products and managing sales and training for business-to-business ventures around New England, and earned a Master’s in Business Administration as well as a Bachelor’s degree in consumer economics from the University of Massachusetts Amherst.

ALI operates Equipment Insurance Direct (EID), an online resource providing affordable property and liability insurance to small-business equipment lessees throughout the United States. Equipment lease originators and lessors who become EID contract associates receive advance and ongoing fees for providing periodic customer data, at no additional cost to their customers. Through its automated American Lease Insurance Program, ALI also provides comprehensive portfolio protection, including tracking of alternate coverage, to major equipment leasing and financing companies. Founded in 2000 by licensed insurance producer Steve Dinkelaker, ALI is headquartered in Sunderland, Massachusetts, and is an active member of NEFA, NAELB and ELFA. For more information, go to www.equipmentinsurancedirect.com and www.aliac.net.